Bobby Tewksbary is considered by many to be one of the world’s best hitting coaches. In 2016, he was ranked as the #68 Most Powerful Person in Baseball by USA Today. Although many people remember him for throwing in the 2015 Home Run Derby to Josh Donaldson, it is his continued quest for knowledge and integration of technology with swing mechanics and development plans that drive Coach Tewksbary. He is the co-author of “Be at Hitter” and “Elite Swing Mechanics” and he runs Hitting Daily which is a subscription site where he publishes 5 times per week about all his thoughts on hitting. He currently is excited about his new Project TH, where he is capturing and analyzing game time data from D1-D3 and high school baseball games and utilizing this information to inform how we instruct hitters moving forward. The MBCA is fortunate and excited to hear Coach Tewksbary talk about how to use analytics to create a development plan for hitters.